We Partner With You

A lot of small business owners hear about the latest trends in online marketing—AI, paid search, marketing automation—and begin to feel overwhelmed. There are already so many channels and tactics to consider, and it seems like there are new ones each day.

Of course, in an ideal world, your business would be taking advantage of all the available channels. But there’s no point in trying to jump ahead to the latest and greatest technology if you don’t have the basics under control.

That’s why we propose a specific model for marketing maturity. Made up of three stages—build, grow, and ignite—it encourages businesses to start with a solid foundation and work their way up to the final stage where all channels are being used, and you’re optimizing and maximizing your existing marketing assets.

Done for you packages with a set price

Our consulting is based on your unique business needs and budget. Here are a few of our example packages.

We start by creating your perfect marketing strategy

Phase 1

Phase 1

Total Online Presence
Client Interviews
Competitive Research
Core Message Development
Persona Development
Customer Journey Map
Execution Calendar
Growth Recommendations

Strategy Build

Report
Email survey
High level summary + Reports
Included
High level
Included
Next 3 months
Included

Strategy Grow

Audit findings
5 client interviews
3 comparisons
Included
Summary
Included
Next 6 months
Included

Strategy Ignite

TOPA + reports
10 client interviews
6 comparisons
Included
Deep segments
Included
Next 12 months
Included

Strategy Build


Total Online Presence: Report

Client Interviews: Email survey

Competitive Research: High level summary + Reports

Core Message Development: Included

Persona Development: High level

Customer Journey Map: Included

Execution Calendar: Next 3 months

Growth Recommendations: Included
$
1,250
one time

Phase 1

Strategy Grow


Total Online Presence:
Audit findings

Client Interviews: 5 client interviews

Competitive Research: 3 comparisons

Core Message Development: Included

Persona Development: Summary

Customer Journey Map: Included

Execution Calendar: Next 6 months

Growth Recommendations: Included
$
2,000
one time

Phase 1

Strategy Ignite


Total Online Presence: TOPA + reports

Client Interviews: 10 client interviews

Competitive Research:
6 comparisons

Core Message Development:
Included

Persona Development:
Deep segments

Customer Journey Map:
Included

Execution Calendar:
Next 12 months

Growth Recommendations:
Included
$
3,000
one time

Phase 1

Then we build the right ongoing implementation
package for your business

Phase 2

Phase 2

Marketing

  • Refresh WordPress site

  • Mobile friendly

  • HTTPS secure

  • Local pages

  • CRO Landing pages

Content Program

  • Core page content

  • Home page video

  • Review funnel

  • Ongoing blog content

  • Hub page upgrade for leads

  • Podcast or webinar

  • Sales materials

  • Press releases

  • Update old content

SEO

  • Google My Business Optimization

  • Onsite SEO management

  • Local citation management link building

  • Google Search Console set-up

  • Podcast guesting

  • Organic CTR optimized

  • Featured snippet program

Social media

  • Social profile refresh

  • Social posting plan

  • Social promotion plan

  • Social engagement plan

  • Media and influencer outreach

  • Video channel

  • Live video program

Email Marketing

  • list clean-up

  • Re-engagement campaign

  • Monthly newsletter

  • Lead capture calls to actionemail confirmation and follow-upemail lead nurture programemail lead campaigns

Paid Lead Generation

  • Boost FB posts

  • Social media ad campaign

  • Google AdWords

  • Remarketing campaigns

Sales Enablement

  • Co-marketing partner plan

  • Lead discovery/orientation process

  • Speaking for leads

  • Repeat customer campaigns

Customer Experience

  • Review response plan

  • New customer onboarding process

  • Customer delight process

  • Referral program

  • Events program

  • Customer feedback program

CRM Tool

  • Data capture and clean up

  • Sales pipeline process

Marketing Automation

  • Lead scoring process

  • Lead follow-up sequences

Analytics

  • Analytics goals

  • Advertising tracking

  • Call tracking

Build Jumpstart

Grow Catalyst

Ignite Marketing Department

Build Jumpstart

Marketing Website

  • Refresh WordPress site
  • Mobile friendly
  • HTTPS secure
  • Local pages
  • CRO Landing pages

Content Program

  • Core page content
  • Home page video
  • Review funnel
  • Ongoing blog content
  • Hub page ​upgrade for leads
  • Podcast or webinar
  • Sales materials
  • Press releases
  • Update old content

Search Engine Optimization

  • Google My Business Optimization
  • Onsite SEO management
  • Local citation management link building
  • Google Search Console set-up
  • Podcast guesting
  • Organic CTR optimized
  • Featured snippet program

Social media

  • Social profile refresh
  • Social posting plan
  • Social promotion plan
  • Social engagement plan
  • Media and influencer outreach
  • Video channel
  • Live video program

Email Marketing

  • List clean-up
  • Re-engagement campaign
  • Monthly newsletter
  • Lead capture calls to action
  • Email confirmation and follow-up
  • Email lead nurture program
  • Email lead campaigns
$
1,999
/mo

Phase 2

Grow Catalyst

Marketing Website

  • Refresh WordPress site
  • Mobile friendly
  • HTTPS secure
  • Local pages
  • CRO Landing pages

Content Program

  • Core page content
  • Home page video
  • Review funnel
  • Ongoing blog content
  • Hub page ​upgrade for leads
  • Podcast or webinar
  • Sales materials
  • Press releases
  • Update old content

Search Engine Optimization

  • Google My Business Optimization
  • Onsite SEO management
  • Local citation management link building
  • Google Search Console set-up
  • Podcast guesting
  • Organic CTR optimized
  • Featured snippet program

Social media

  • Social profile refresh
  • Social posting plan
  • Social promotion plan
  • Social engagement plan
  • Media and influencer outreach
  • Video channel
  • Live video program

Email Marketing

  • List clean-up
  • Re-engagement campaign
  • Monthly newsletter
  • Lead capture calls to action
  • Email confirmation and follow-up
  • Email lead nurture program
  • Email lead campaigns

Paid Lead Generation

  • Boost FB posts
  • Social media ad campaign
  • Google AdWords
  • Remarketing campaigns

Sales Enablement

  • co-marketing partner plan
  • lead discovery/orientation process
  • Speaking for leads
  • Repeat customer campaigns

Customer Experience

  • Review response plan
  • New customer onboarding process
  • Customer delight process
  • Referral program
  • Events program
  • Customer feedback program
$
2,999
/mo

Phase 2

Ignite Marketing Department

Marketing Website

  • Refresh WordPress site
  • Mobile friendly
  • HTTPS secure
  • Local pages
  • CRO Landing pages

Content Program

  • Core page content
  • Home page video
  • Review funnel
  • Ongoing blog content
  • Hub page ​upgrade for leads
  • Podcast or webinar
  • Sales materials
  • Press releases
  • Update old content

Search Engine Optimization

  • Google My Business Optimization
  • Onsite SEO management
  • Local citation management link building
  • Google Search Console set-up
  • Podcast guesting
  • Organic CTR optimized
  • Featured snippet program

Social media

  • Social profile refresh
  • Social posting plan
  • Social promotion plan
  • Social engagement plan
  • Media and influencer outreach
  • Video channel
  • Live video program

Email Marketing

  • List clean-up
  • Re-engagement campaign
  • Monthly newsletter
  • Lead capture calls to action
  • Email confirmation and follow-up
  • Email lead nurture program
  • Email lead campaigns

Paid Lead Generation

  • Boost FB posts
  • Social media ad campaign
  • Google AdWords
  • Remarketing campaigns

Sales Enablement

  • co-marketing partner plan
  • lead discovery/orientation process
  • Speaking for leads
  • Repeat customer campaigns

Customer Experience

  • Review response plan
  • New customer onboarding process
  • Customer delight process
  • Referral program
  • Events program
  • Customer feedback program

CRM Tool

  • Data capture and clean-up
  • Sales pipeline process

Marketing automation

  • Lead scoring process
  • Lead follow-up sequences

Analytics

  • Analytics goals
  • Advertising tracking
  • Call tracking
$
3,999
/mo

Phase 2

Need to build a local foundation first?
Ask about our Local Foundation Package

Google My Business Optimization
2 Pages Onsite SEO Management
Review Management
Local Citation Management
Link Building -- 1 per month
1 x 500-word article
dashboard + reporting
$
499
/mo